Lernert & Sander for Brioni

The pictures I’ve posted present scenes from the fashion film Handmade directed by Dutch artist Lernert & Sander. The fashion film was made for Walpaper* Handmade exhibition displayed at Brioni HQ at Salone de Mobili, Milano these year.

The exhibiton curated by Wallpaper* presented “specially commissioned objects, installations, furniture, fashion, food and more by some of the world’s most respected designers, artists, craftsmen, brands and manufacturers.” 

What I found interesting in these collaboration between clothing companies and artist in all disciplines is a new dialog which brings to new fusion. The artist’s idea was to use a hand which would serve in the fashion film as a Brioni’s costumer. The hand at the end of the film proves an extraordinary craftsmanship of its tailoring.

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Lernert & Sander has hired in the core of the Brion’s brands philosophy by bringing all important brand’s values into the moving image.

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All the images are the property of Wallpaper* magazine. Many thank to Tiffany!

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